Retail & E-commerce Strategy

The Landscape

Retail and e-commerce are undergoing a seismic shift. As global platforms redefine the competitive field, local retailers face growing pressure—from neighboring businesses and digital-first giants. Meanwhile, today’s customers are more informed, discerning, and expect personalized, frictionless experiences across all touchpoints.

Current Trends

Key industry trends shaping the future of retail include

  • Omnichannel customer journeys as the standard expectation
  • Data-driven personalization for deeper customer engagement
  • AI and machine learning powering smarter decisions
  • Agile business models built for rapid market adaptation Sustainable, responsive logistics to meet consumer demands

To remain competitive, businesses must strategically integrate digital capabilities, continuously adapt, and innovate with purpose.

Our Solution: Strategic Enablement for the Digital Age

At makers99, we partner with retailers and e-commerce companies to craft future-ready digital strategies. Our approach is rooted in data, tailored to your business objectives, and designed to deliver measurable impact.

We support executive teams, marketing departments, and operational leaders in transforming challenges into growth opportunities. Our core services include

We conduct in-depth assessments of your current business model, uncover growth levers, and develop actionable strategies to:

  • Increase revenue and market share

  • Improve conversion rates

  • Strengthen brand presence

  • Unlock new customer segments

Our Approach: The Digital Game Plan

Our proprietary Digital Game Plan is a comprehensive framework that transforms strategy into execution.

  • Data-Driven Insights: Audits and analytics form the foundation for every decision

  • Actionable Roadmap: Prioritized projects aligned with your business goals

  • Quick Wins & Long-Term Value: We balance immediate impact with sustainable growth

  • Customer-Centric Models: Including personas, user journeys, and engagement strategies

  • Marketing & Media Planning: Structured plans backed by data

  • Investment Clarity: A transparent budget and ROI-focused execution strategy

Why Work With Us

We believe that successful digital transformation is built on partnership. That’s why we prioritize collaboration, transparency, and measurable outcomes. Whether you're looking to launch a new e-commerce channel, optimize an existing platform, or rethink your marketing strategy— makers99 by netzstrategen is here to guide you.

Related projects

Gartenmöbel Company: E-Commerce Excellence

Gartenmöbel Company: E-Commerce Excellence